Giving away free cash (or at least chips with a monetary value) may sound like business suicide, but no deposit bonuses are a popular option for many casinos. From the perspective of casinos that offer no deposit deals, paying ?20 for each converted new customer is actually a very cheap marketing plan. Moreover, for every no deposit player that withdraws winners, there will be another that loses their free stake. While it hasn’t cost the player to lose that ?20, it hasn’t cost the no deposit casinos a penny either.
Moreover, the attraction of the deal ensures that the largest number of players will sign up for the offer. Still, the fact that it’s a particularly effective strategy for the house should not distract you from the appeal it has for players. Continue reading